Jacob Wadood

Jacob Wadood

Jacob Wadood is a digital marketing strategist and eCommerce growth expert with a deep focus on profit analytics and online business optimization. He writes about tools, tactics, and data-driven methods that help sellers understand their true profit margins and scale sustainably.

Top 10 Mistakes Sellers Make When Calculating Profit Margins

Profit Margin Calculation

Many sellers miscalculate profit margins by ignoring hidden costs, confusing markup with margin, failing to include platform fees, taxes, returns, and advertising expenses. These errors lead to inaccurate pricing, cash-flow problems, and poor decision-making. Accurate profit margin calculations require a…